ЛЕТ
Choose profile:
Workshop
  • Distributor
  • Driver

Valeo Inaugurates Smart Service Center in Cairo

Explore how Valeo's new Smart Service Center in Cairo is revolutionizing the digitization of aftermarket services, enhancing customer loyalty through advanced data science and digital marketing solutions.

A First of Its Kind for the Valeo Group

The inauguration was headed by Eric SCHULER, President of Valeo Service, Marlene CARRIAS, VP of Strategic Marketing, Digital & Innovation at Valeo, Tamer ALY, Valeo Egypt General Manager & Group Technical Center Vice President, and Ahmed ASHMAWY, Valeo Service Smart Center Director.

Given the long-standing support between the two entities, the inauguration was crowned by the presence of Amr Mahfouz, CEO for Information Technology Industry Development Agency (ITIDA) - the governmental executive IT arm for the Egyptian Ministry of Communication and Information technology. Mahfouz highlighted the significance of building technology centers in the country and benefiting from the knowledge and expertise of both parties in delivering cutting-edge technologies to the market.

In addition, Mahfouz praised Valeo’s ongoing success, especially since it opened its doors in Egypt back in 2005; pointing to ITIDA’s keenness to strengthen the partnership between the public and private sectors in order to accelerate growth in the Egyptian information technology sector.

A Center Dedicated to the Digitization of Aftermarket Services

Valeo Service Smart Service Center is the first of its kind for the Valeo Group, contributing directly to Valeo Service’ plans to digitize aftermarket services for Valeo customers. The center provides digital marketing services, data science solutions, communication tools and digital & technical content development, which enables a connection between Valeo Service and its aftermarket customers worldwide and increases their loyalty towards the Group.

The new center in Cairo also supports Valeo Service through the processing of data collected from the market through data science methodologies, which expands the scope of the team from catering to aftermarket customers to actually improving overall performance and indicators.